Many thanks to Piers for alerting me to this excellent Friday video.
Audience Strategy: further reading
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Some links, mainly for my Audience Strategy students - but of possible
interest to others.
I'm Andrew Rogers. I'm trying to help my organisation move from old media to new media. My obsession is engagement. Is this 101 in the sense of "for beginners" or "Room 101"? Jury still out.
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