Wednesday, 24 October 2007

Editor 2.0 - the editor as curator

This blogging thing is great, isn't it I don't have to do any work other than reproduce bits of other people's thinking. This one is about the role of the editor as curator and the decline of the website as content producer.
Scott Karp on his Publish2 blogs writes:

Jeff Jarvis challenges news organizations to define the role of editor in the 21st century, i.e. Editor 2.0. Jeff connects a number of dots that involve a significant, even radical shift in the traditional editorial role, such as new search/tag editor positions. But one of the most radical shifts taking place is that editors are now being asked to curate OTHER news organization’s content in addition to their own.

In the age of limited, monopoly distribution, editors were able to focus exclusively on the product of their own newsrooms, because that was the only content their readers could get in most cases. Now that the web and search has made ALL content from EVERY source easily accessible, many media brands are realizing they can’t just be in the business of creating their own content — they need to bring their readers the ENTIRE universe of content on the web.

A number of traditional media brands have already started curating content from other news organizations — these efforts typically employ a traditional, command-and-control, single editor model, but they nonetheless represent a sea change in the disposition of news organizations towards content produced inside their walls vs. content produced outside their walls. In a networked media world, no content brand can do it all by themselves — news consumers, empowered by search and news aggregators, know this, and that’s what’s driving news organizations to take this radical step.

There are examples on his excellent post.

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