Farmers Weekly has been inspired by the Liverpool Daily post's recent live blog experiment.
They are using Cover It Live to micro-blog their way through the afternoon.
I was most interested to read that one of the team has chocolates on his desk so I'm just popping down to see them and give them some encouragement. No other reason.
Journalism is a social process: we need to connect with our audience
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Building an audience is a skilful dance, combining numbers, instinct — and
good, old-fashioned conversations.
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