Jeremy Clarkson row: the media will eat itself

Working for a large publishing company one's colleagues pop up unexpectedly all over the media. Cometh the plane crash, cometh the man (usually Kieran Daly or David Learmount).

Other editors pop up less predictably so I was delighted to see one of our folk quoted in the BBC's (non-)story about Jeremy Clarkson upsetting some people.

"Change gear, change gear, check mirror, murder a prostitute, change gear, change gear, murder. That's a lot of effort in a day," said Clarkson, who was test-driving a truck at the time.

So the BBC rings Truck & Driver for the industry view and our man on the ground refuses to teh fan the flames:

Will Shiers, editor of Truck & Driver magazine said "a small number of drivers were offended by the murdering prostitute reference".

"On the whole, I thought the show was really entertaining.

"If anything it succeeded in demonstrating to car drivers just how difficult it is to drive a truck."

Good one Will. The last thing we need is another tasteless overpaid BBC presenter "scandal".

Update: More insight from Will.