More on the BBC's multimedia experiment with mobile phone video. I'm going to be urging all of our journalists and editors to take a look at the results of the BBC's experiment.
Rory Cellan-Jones explains here the process they used when video blogging from the Mobile World Congress in Barcelona.
As RCJ admits, opinions are divided over what is the "appropriate" level of quality but that may be mostly about the "appropriate" level of quality for the BBC.
He thinks a tripod and a better mic would probably have worked wonders.
Interesting, though.
Two examples of why publishers need to own their audience relationships
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When other businesses get between us and our readers, we become vulnerable
to their decisions.
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